Blockbuster goes Blu-ray only

18 June 2007 8:28 by dRD
Blockbuster goes Blu-ray onlyWorld's largest movie rental chain, Blockbuster, has decided to drop HD DVD from its local store selection and opt for Blu-ray only strategy. Company has 1,450 rental outlets and 1,200 of them will expand their Blu-ray selection in next month.

Company has run limited trials since late last year in 250 stores that have carried both, HD DVD and Blu-ray, titles and according to the company, people have opted for Blu-ray title in more than 70 percent of the cases.

Blockbuster will continue its HD DVD selection in 250 stores and also in its online rental service, but all remaining 1,200 stores will be Blu-ray only starting July, 2007.

Blockbuster's decision might spark a "domino effect" through the movie rental industry, if other large rental chains follow the suit.

[url]http://www.afterdawn.com/news/archive/10119.cfm[/url]
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Why dose this remind me of the "1 year" exclusivity in some video games...they are goign to keep up to date with BR for now but still offer all their HDVD stuff just not update it for now.

it is a blow to the US side of the format war but still changes lil world wide to me both HDVD and BR are to small to be the next big thing,if BR had 100GB I might change my mind but they have not made any headway with that and to go above 100GB requires new hardware for both formats so the Hdef market is even more of a niche than it ever was.

With the advent of Total HD thats a combo disc of BR and HDVD,and the SD layer on HDVD that gives you the movie but not extras for playing on normal DVD players this war is endless.