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Lost Watcher
Lost Watcher's picture
Joined: 2006-10-03

[quote]///7.4 PR pulled from the store shelves?!?///

The June '96 issue of GamePro confirms what has been disbelievingly
shunted about the net: one outraged mother managed to get Primal Rage
pulled from store shelves across the country.
[b]Ellie Rovella of Gilbert, Arizona became incensed when her 11-year-old
son bought and played Genesis PR, using GamePro's strategy guide to
execute Chaos' Golden Shower fatality (in which Chaos kills his opponent
with his acidic urine).[/b] Rovella was so outraged she not only returned the
game, but also launched a grass-roots campaign with the following results:
Target has removed Primal Rage from 22 stores, and Best Buy has pulled it
from 251 stores all over the country. Rovella has established an
800-number to spread the word and protested to several US senators.

GamePro ProNews writes:
"Time Warner Interactive, maker of the game, points out some key facts
in its response to the boycott. First, it maintains that Rovella never
contacted TWI directly and instead immediately took her fight to the
media. When contacted by unhappy consumers, TWI tries to satisfy them and
often reimburses them, but Rovella never gave TWI a chance to plead its
case. Second, the game has been played by millions of gamers at home and
in arcades since 1994, and this is the first major complaint TWI has
heard; if Primal Rage is so offensive, why hasn't anyone protested before?
[b]Third, the game was rated by the Entertainment Software Ratings Board
(ESRB) as being appropriate for teens [age 13 and up], a fact prominently
displayed on the packaging (along with
a graphic description of the game's violent action). By the ESRB's
standard, her son was to young to be playing the game.[/b]"

Let me also remind y'all that SNES PR specifically censored Chaos'
Golden Shower fatality, though as far as I know Rovella got _all_ types of
PR pulled from the store shelves. :-( I think Derek Dinges' letter to the
editor of the Mesa, Arizona _Tribune_ puts it best: "If I want to purchase
such a game, it should be up to me. I am an adult, and I should not be
inconvenienced just because one woman feels the subject matter of the game
is inappropriate... If Ms. Rovella wants to discourage her son from buying
certain games... then she needs to take that up with her son. Otherwise
leave me and my constitutional rights alone."
I encourage y'all to rally your pens to Primal Rage's defense. Write
your senator or your retailer, and let them know what you think.[/quote]

This is an excellent example of people not reading the ratings on game boxes/cases.


"16bit Gaming Goodness!"

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