According to information gathered by [URL=http://puffbox.com/2011/01/14/code-of-everand-costs-audience-foi/]Puffbox[/URL], the United Kingdom's Department of Transport has spent £2,785,695 ($4,425,576.95 USD) on a free-to-play educational MMO called Code Of Everand. That number includes costs for the fiscal year 2010 - 2011. The game, developed by U.S.-based Area/Code (Spore Island for Facebook and Drop7 for iOS), was designed to teach kids road safety. The game allegedly has 170,000 users worldwide.
Details on the game can be found [URL=http://areacodeinc.com/projects/code-of-everand/]here[/URL]. This [URL=http://puffbox.com/2011/01/14/code-of-everand-costs-audience-foi/]Puffbox link[/URL] has a breakdown of costs per player, traffic numbers and more.
Editor's note: 1 GBP = 1.58868 USD, according to exchange rates at [URL=http://www.xe.com]Universal Currency Converter[/URL]. [URL=http://www.gamepolitics.com/2011/01/17/uk-government-spends-%C2%A3278-million-road-safety-mmo][B][COLOR=#8e0505]Read More[/COLOR][/B][/URL]
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